Strategic plans have a bad rap, don't they? The common perception is that nonprofits invest significant resources–time! money! energy!–into developing their strategic plans only to leave them on a shelf to gather dust.
Does that happen? Absolutely. Does it have to happen? In our experience, no!
For our December seminar, we’ll chat 1:1 with Jamie Brookside, Executive Director of the Middlebury Area Land Trust (MALT). She’ll share what MALT’s experiences with strategic planning have been like, and how they have kept their strategic plan at the center of their day-to-day work. (Not to spoil the ending, but MALT achieved all of the goals in its 2018-2021 plan, and it’s ready to do the same for the next one!)
We’ll talk about things like:
- Creating a strategic plan that best supports your organization in its current life cycle
- How to engage board members and staff alike in the strategic planning process
- What it’s like to strategic plan during a time of uncertainty or crisis
- How to stay on track with pursuing your goals and strategies
- And much, much more!
This seminar is brought to you by the United Way of Addison County
and Hedgehog + Fox Collaborative
About Jamie Brookside
In her 5th year with the organization, Jamie is honored to serve Addison County as MALT’s Executive Director. Jamie has an Environmental Science degree from the University of Rochester and a Master’s of Natural Resource Management from the University Centre of the Westfjords in Iceland. She brings a strong science background and a love of working among the passions and can-do attitude of a small non-profit. She worked as a naturalist in the Adirondacks, coordinated citizen science and experiential education on the coasts of Washington state, and served as the Education Director at Audubon Vermont. Jamie thrives on the challenge of inspiring others to live as stewards of the environment and gets particularly excited about maple syrup and fall colors! In her free time you will find her running the TAM, hiking, biking, knitting Icelandic sweaters, and baking her way through old-fashioned cookbooks.